HERØ Records – Digital Activations



– Create organic and paid content for artist social activations
– Manage day-to-day communication with fans/followers
– Liaise between fans and management to facilitate questions and conversations
– Manage paid social campaigns promoting upcoming tours, releases and radio play

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Beyond The Stage – Cover Article


For the tenth issue of Beyond The Stage, I had the chance to interview and write about Heffron Drive. After leaving boy band, Big Time Rush, Kendall Schmidt and best friend Dustin Belt formed Heffron Drive. With more than three million twitter followers between the two of them, I had the chance to interview them about the next stages in their music. Read it below!

Preferred Hotels & Resorts


Recently, I worked with Preferred Hotels & Resorts as their Social Media Intern. Between writing content for social media, curating Instagram content and driving conversation, I learned a lot at this internship.

We use Hootsuite, SimplyMeasured and Vocus each day.

Work Samples:

Listen Carefully


I’ve recently taken a part-time position as a temporary Digital Media Associate with Listen Carefully, an initiative under Starkey Hearing Foundation. I am currently writing blog posts and writing social media. We operate with a small budget through Facebook targeted Ads and boosted posts.

Blog Posts:

5 Music Streaming Services For Best Listening

Does Listening Actually Affect Your Mood?

Your Complete Guide to Listen Carefully’s Video Contest

Social Media:




Beyond The Stage


We’ve created 11 issues (as of July 2016). Links to all issues can be found here.

All social channels are run by my team, but scheduled social media is incorporated using Buffer/HootSuite.  Links can be found below. We have a small budget for boosting posts. We track all posts with bit.ly links, Google Analytics and Twitter/Facebook analytics.




Beyond The Stage’s website is http://www.beyondthestagemagazine.com.

I currently host the site on Bluehost and maintain it with WordPress.org.

All of my blog posts for BTS can be found here.

For more questions on Beyond The Stage, please contact me at addiewhelan@gmail.com!

Starkey Hearing Technologies


The following are links to posts, infographics and design work I did at my internship at Starkey Hearing Technologies, Listen Carefully and Starkey Hearing Foundation.

Blog Posts:

Alzheimers & Hearing Loss

Mike’s Starkey Hearing Foundation Story

The Importance of Teaching Kids About Hearing Loss

5 Hearing Loss Friendly Vacation Destinations

The 5 Questions Patients Should Ask During A Hearing Appointment

Link to Starkey’s blog is here.

Infographics +Social Posts:

Audrey + Ava Blog Header 

Travel Photo Contest

Fact or Fiction?

Photo Collage

Gala Photo Collage

For all other Starkey Hearing Technologies work (including a letter of recommendation), please contact me at addiewhelan@gmail.com




Why Book A Chicago Date, 5 Venues Why

Blog, MUSIC.

Think of music hubs and London, New York and Los Angeles always come to mind. But when bands announce tours, what’s the one city they never miss? Chicago. Bands choose The Windy City partly because it’s a massive hub for music, but mostly because of the Chicago’s incredible venues. Never been to a music venue in Chicago? Check out the five best music venues below.

1. The Riviera is a plain classic. Walking through the lit up banner that displays “The Riviera,” concertgoers are transported to the old days with a general admission standing area and a large balcony. Curtains hang from the side of the private boxes and the decorated ceiling stands out in the large room. As the lights go down and the band takes the stage, The Riviera packs a punch in the sound quality and is easily known as one of the best music venues in Chicago.


The Riviera’s marquee showcases that night’s lineup and is often a favorite Instagram for most concertgoers.

2. The Aragon Ballroom is a castle. As you cross the train platform and head down the stairs, “The Aragon” sign stands out against the small street. Walking into the building no one expects a castle. Quite literally, the venue boasts turrets on all four sides and a ceiling painted like the sky. Notable sold out shows include Ellie Goulding, Phoenix, alt-J and even Olly Murs. Although the venue isn’t air conditioned (it was built in 1926), The Aragon Ballroom is a popular destination for some of the biggest artists.

Molly Tullis, a Chicago Blogger, touches on her favorite Aragon Ballroom experience.

3. Lincoln Hall is tiny (in a good way). When someone says a music venue is tiny, it is not always a good thing. But in Lincoln Hall’s case, the small enclosed space behind a bar allows fans to be in breathing distance of their favorite bands. Every year during festival season, some of the biggest names in music chose to play their Lollapalooza after parties at Lincoln Hall. Death Cab for Cutie and Fall Out Boy have both played the small venue in celebration of album releases, selling out in seconds. The venue recently sold to Audioleaf and hopes to grow to become more mainstream. “My intention is to provide […] Lincoln Hall with more resources,” Michael Johnston, 31, told the Chicago Tribune. He plans to add live-streaming to the small venue for an added bonus.

The intimate space of Lincoln Hall allows anyone to feel like they’re next to the artist.

4. The Vic Theatre is just plain different. Known for concerts as well as movie screenings and an incredible stage set up, The Vic Theatre is located in the heart of Lincoln Park. But with that location comes restrictions. One of the only music venues in Chicago to have a curfew, The Vic has hosted artists like Fifth Harmony and Bleachers (Jack Antonoff of Fun.) in the past year and continues to surprise its guests with a variety of acts.

The Vic Theater lies in one of the most residential areas on Lincoln Park.

The Vic Theater lies in one of the most residential areas on Lincoln Park.

5. UIC Pavilion brings in big talent. For any solid indie fan, arena shows are avoided and often skipped. But when Passion Pit announced a show at UIC Pavilion, tickets sold out instantly. Although it is a university’s college basketball arena, UIC Pavilion boasts a huge lighting set-up and a powerful sound system. The basketball court is used as a general admission area and the total capacity of the arena is 9,500.

Passion Pit at UIC Pavilion proved to be a light spectacle as well as a music show.

Passion Pit at UIC Pavilion proved to be a light spectacle as well as a music show.

Find a music venue you loved but its not listed below? Drop a note below in the comments.